Two teenagers in New Zealand performed a test on a popular children’s drink, Ribena, as part of their chemistry assignment. The company (GlaxoSmithKline) claimed “4 times the vitamin C as found in oranges.” The experiment found almost no vitamin C at which point the girls assumed they had done something wrong in the procedure.
But alas, they repeated their experiment several times and asked others to do the same and the result did not change. GSK now faces 15 charges of misleading the public and up to $2M in fines…
I’ll bet this is a chemistry lesson the teenagers won’t soon forget (nor will the GSK marketroids…)
And they end up with a fine of $200 000 (well somewhere near there). After misleading the public for ten years… And a couple of ads in newspapers. Seems like a pretty tame punishment really!
I’m surprised no other science fair projects had discovered it before now in fact…
Yes, it does seem rather light punishment.