
{"id":3487,"date":"2012-03-29T07:24:59","date_gmt":"2012-03-29T14:24:59","guid":{"rendered":"http:\/\/montaraventures.com\/blog\/?p=3487"},"modified":"2012-05-21T20:24:14","modified_gmt":"2012-05-22T03:24:14","slug":"how-not-to-delight-your-customers","status":"publish","type":"post","link":"https:\/\/montaraventures.com\/blog\/2012\/03\/29\/how-not-to-delight-your-customers\/","title":{"rendered":"How Not to Delight Your Customers"},"content":{"rendered":"<p>Here&#8217;s the general mindset I had before getting Intuit&#8217;s missive this morning: I have only 1 employee and the service has been working well for me. I enjoyed this service even back when it was PayCycle, pre-acquisition. However, the Intuit version has always felt expensive to me and not aligned with the small business value that PayCycle had as a standalone business.<br \/>\n<br \/>\nThe letter below was waiting for me in my inbox this morning from <a href=\"https:\/\/payroll.intuit.com\/\" target=\"_blank\">Intuit Payroll Services<\/a>:<br \/>\n<br \/>\n<center><img decoding=\"async\" src=\"https:\/\/montaraventures.com\/blog\/wp-content\/2012\/03\/intuit.jpg\" alt=\"Letter from Intuit Payroll Services announcing a price incease of 7.5%.\" \/><\/center><br \/>\nMy first reaction is that the letter is facetious in that it&#8217;s really a communication of a price increase to customers like me of 7.5%. There is anticipation of customer drop out as they invite customers to &#8220;chat&#8221; with them online (doesn&#8217;t work in a Safari browser) or to waste 15-30 minutes of their day calling customer support at Intuit.<br \/>\n<br \/>\nI&#8217;ll say this, I don&#8217;t feel like a valued customer when I read this letter and given my mindset before receiving the letter, I think I&#8217;ll look for alternatives. Having recently been a GM of a business in a large company, I can also say that it&#8217;s in poor form to sign one&#8217;s name to something that goes to a customer community and not have a direct means of communicating with the executive who signed the letter (I&#8217;m talking to you Ms. Lee.)<br \/>\n<br \/>\n$1.50\/month isn&#8217;t that steep of increase in the grand scheme of things, but the way it&#8217;s being approached, the way it&#8217;s being communicated and supported, and the already high pricing lead me to believe I&#8217;m better off to take my small business payroll needs elsewhere.<br \/>\n<br \/>\nAnyone out there have a great, cost-effective recommendation for payroll services that work and value you as a customer? If so, please leave a comment.<br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here&#8217;s the general mindset I had before getting Intuit&#8217;s missive this morning: I have only 1 employee and the service has been working well for me. I enjoyed this service even back when it was PayCycle, pre-acquisition. However, the Intuit version has always felt expensive to me and not aligned with the small business value [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19,1029],"tags":[],"_links":{"self":[{"href":"https:\/\/montaraventures.com\/blog\/wp-json\/wp\/v2\/posts\/3487"}],"collection":[{"href":"https:\/\/montaraventures.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/montaraventures.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/montaraventures.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/montaraventures.com\/blog\/wp-json\/wp\/v2\/comments?post=3487"}],"version-history":[{"count":7,"href":"https:\/\/montaraventures.com\/blog\/wp-json\/wp\/v2\/posts\/3487\/revisions"}],"predecessor-version":[{"id":3780,"href":"https:\/\/montaraventures.com\/blog\/wp-json\/wp\/v2\/posts\/3487\/revisions\/3780"}],"wp:attachment":[{"href":"https:\/\/montaraventures.com\/blog\/wp-json\/wp\/v2\/media?parent=3487"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/montaraventures.com\/blog\/wp-json\/wp\/v2\/categories?post=3487"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/montaraventures.com\/blog\/wp-json\/wp\/v2\/tags?post=3487"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}